Trends · data through July 2026

Food & Drink trends in San Francisco-Oakland-Fremont, CA

Iceflower tracks 2,541 stores from 1,431 food & drink chains in San Francisco-Oakland-Fremont, CA. Dutch Bros Coffee grew fastest over the last year, ahead of Starbucks and Tous Les Jours.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,431
Tracked stores
2,541
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dutch Bros Coffee and Starbucks sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Dutch Bros Coffee logo Dutch Bros Coffee ▲9 +19.0%
2 S Starbucks logo Starbucks ▲1 +17.4%
3 T Tous Les Jours logo Tous Les Jours ▲6 +15.0%
4 H Highwire Coffee Roasters logo Highwire Coffee Roasters ▲1 +14.9%
5 C Chick-fil-A logo Chick-fil-A ▲1 +13.4%
6 O Original Joe's ▲2 +9.0%
7 T Taco Bell logo Taco Bell ▼1 +8.1%
8 B Burger King logo Burger King - +8.1%
9 B Buffalo Wild Wings logo Buffalo Wild Wings ▲6 +7.8%
10 P Paris Baguette logo Paris Baguette ▲2 +6.8%
11 P Panda Express logo Panda Express - +6.2%
12 S Salt & Straw logo Salt & Straw ▲1 +6.0%
13 W Wetzel's Pretzels logo Wetzel's Pretzels ▲5 +4.9%
14 F Five Guys logo Five Guys ▲3 +3.8%
15 C Chipotle Mexican Grill logo Chipotle Mexican Grill - +3.3%

Store footprint

Store map

2,541 tracked store locations in San Francisco-Oakland-Fremont, CA, colored by category.

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