Trends · data through September 2026

Food & Drink trends in El Centro, CA

Iceflower tracks 255 stores from 180 food & drink chains in El Centro, CA. Jack in the Box grew fastest over the last year, ahead of Starbucks and McDonald's.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
180
Tracked stores
255
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Jack in the Box and Starbucks sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 J Jack in the Box logo Jack in the Box - +5.3%
2 S Starbucks logo Starbucks - +4.6%
3 M McDonald's logo McDonald's - +4.3%
4 C Carl's Jr. logo Carl's Jr. - 0.0%
5 L Little Caesars logo Little Caesars ▲1 -0.7%
6 J Johnny's Burritos - -7.1%
7 D Donut Avenue - -8.0%
8 D Del Taco logo Del Taco - -8.1%
9 T Taco Bell logo Taco Bell ▲1 -8.2%
10 A Auntie Anne's logo Auntie Anne's - -8.6%
11 S Subway logo Subway ▼1 -14.0%
12 D Denny's logo Denny's - -14.1%
13 K KFC logo KFC ▼1 -21.8%
14 P Pizza Hut logo Pizza Hut - -25.7%
15 C Checkers and Rally's logo Checkers and Rally's - -48.9%
  • Burger Chains
  • Mexican Restaurants & Taquerias
  • Bakeries, Donuts & Desserts
  • Casual Dining
  • Bars, Pubs & Breweries
  • Ice Cream & Frozen Treats
  • Cafes & Bakery-Cafes
  • Other categories

Store footprint

Store map

255 tracked store locations in El Centro, CA, colored by category.

  • Burger Chains (37)
  • Mexican Restaurants & Taquerias (26)
  • Bakeries, Donuts & Desserts (16)
  • Casual Dining (15)
  • Bars, Pubs & Breweries (15)
  • Ice Cream & Frozen Treats (13)
  • Cafes & Bakery-Cafes (13)
  • Other categories

Top tracked chains by store count

More trends

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