Growth
Valerio's Tropical Bakeshop against its category
The biggest tracked US bakeries chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Valerio's Tropical Bakeshop's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
Auntie Anne's
|
-6.7% |
| 2 |
N
Nothing Bundt Cakes
|
+10.5% |
| 3 |
P
Paris Baguette
|
- |
| 4 |
W
Wetzel's Pretzels
|
+1.8% |
| 5 |
T
Tous Les Jours
|
- |
| 6 |
C
Cinnabon
|
-6.7% |
| 7 |
8
85C Bakery Cafe
|
+18.7% |
| 8 |
I
Insomnia Cookies
|
-15.1% |
| 9 |
G
Great American Cookies
|
-3.2% |
| 10 |
T
Tatte Bakery & Cafe
|
+11.2% |
| 23 |
V
Valerio's Tropical Bakeshop
|
+6.1% |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked Valerio's Tropical Bakeshop locations across 5 US states.
Tracked stores by state
- California 9
- Hawaii 1
- Illinois 1
- Nevada 1
- Washington 1
Customer overlap
Who shops at Valerio's Tropical Bakeshop
Tracked chains Valerio's Tropical Bakeshop customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
J
Jochi Resto Grill
56
J
JNC Pinoy Foodmart
29
P
Pacific Supermarket
28
P
Pampanga Kitchen
27
M
Mandarin Beijing
26
T
Tindahan SA Nayon Filipino
24
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