Trends · data through July 2026

Food & Drink trends in Mississippi

Iceflower tracks 2,806 stores from 1,190 food & drink chains in Mississippi. Auntie Anne's grew fastest over the last year, ahead of Sonic Drive-In and Burger King.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,190
Tracked stores
2,806
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Auntie Anne's and Sonic Drive-In sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 A Auntie Anne's logo Auntie Anne's ▲5 +19.2%
2 S Sonic Drive-In logo Sonic Drive-In ▲2 +18.9%
3 B Burger King logo Burger King ▲2 +18.9%
4 S Smoothie King logo Smoothie King ▲7 +18.9%
5 C Chick-fil-A logo Chick-fil-A ▲1 +18.5%
6 R Rock N Roll Sushi logo Rock N Roll Sushi ▲6 +18.5%
7 L Lost Pizza Co. logo Lost Pizza Co. ▲4 +17.8%
8 O Olive Garden logo Olive Garden ▲2 +14.6%
9 M McAlister's Deli logo McAlister's Deli ▲2 +12.6%
10 R Ruby Tuesday logo Ruby Tuesday ▲3 +11.3%
11 W Ward's Restaurant logo Ward's Restaurant ▲4 +10.9%
12 L LongHorn Steakhouse logo LongHorn Steakhouse ▲2 +10.2%
13 F Five Guys logo Five Guys ▲1 +7.3%
14 G Golden Corral Buffet & Grill logo Golden Corral Buffet & Grill ▲2 +6.9%
15 S Sweet Peppers Deli ▲1 +6.6%

Store footprint

Store map

2,806 tracked store locations in Mississippi, colored by category.

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