Trends · data through September 2026

Food & Drink trends in Hattiesburg, MS

Iceflower tracks 377 stores from 283 food & drink chains in Hattiesburg, MS. Little Caesars grew fastest over the last year, ahead of Starbucks and Waffle House.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
283
Tracked stores
377
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Little Caesars and Starbucks sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 L Little Caesars logo Little Caesars ▲1 +13.4%
2 S Starbucks logo Starbucks ▲2 +10.2%
3 W Waffle House logo Waffle House - -2.8%
4 T Taco Bell logo Taco Bell ▲4 -10.2%
5 M McDonald's logo McDonald's - -18.6%
6 A Arby's logo Arby's ▼2 -26.1%
7 W Wendy's logo Wendy's ▼1 -36.7%
8 S Subway logo Subway - -38.2%
9 P Popeyes Louisiana Kitchen logo Popeyes Louisiana Kitchen ▼2 -43.5%
10 D Domino's Pizza logo Domino's Pizza ▼1 -44.1%
11 G Golden Chick logo Golden Chick ▼1 -90.8%

Store footprint

Store map

377 tracked store locations in Hattiesburg, MS, colored by category.

  • Burger Chains (44)
  • Sandwich & Sub Shops (41)
  • Casual Dining (29)
  • Chicken & Wings Fast Food (24)
  • Other restaurants (22)
  • Cafes & Bakery-Cafes (21)
  • Bars, Pubs & Breweries (20)
  • Other categories

Top tracked chains by store count

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