Trends · data through July 2026

Food & Drink trends in Roanoke, VA

Iceflower tracks 449 stores from 278 food & drink chains in Roanoke, VA. Firehouse Subs grew fastest over the last year, ahead of Jersey Mike's Subs and Pancho Mexican Restaurant.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
278
Tracked stores
449
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Firehouse Subs and Jersey Mike's Subs sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 F Firehouse Subs logo Firehouse Subs ▲1 +11.0%
2 J Jersey Mike's Subs logo Jersey Mike's Subs ▲4 +10.9%
3 P Pancho Mexican Restaurant ▲2 +10.9%
4 E El Rodeo - +10.3%
5 W Waffle House logo Waffle House - +5.8%
6 P Papa John's Pizza logo Papa John's Pizza ▲1 +2.5%
7 D Domino's Pizza logo Domino's Pizza ▲1 +2.0%
8 M McDonald's logo McDonald's - +0.9%
9 T Taco Bell logo Taco Bell - +0.5%
10 M Macado's logo Macado's - -2.2%
11 C Chipotle Mexican Grill logo Chipotle Mexican Grill - -3.4%
12 B Burger King logo Burger King ▼1 -3.4%
13 S Starbucks logo Starbucks ▲1 -4.4%
14 H Hardee's logo Hardee's ▼1 -4.8%
15 C Chick-fil-A logo Chick-fil-A - -5.8%

Store footprint

Store map

449 tracked store locations in Roanoke, VA, colored by category.

Top tracked chains by store count

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