Growth
Long John Silver's against its category
The biggest tracked US seafood & Cajun chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Long John Silver's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Pappadeaux Seafood Kitchen
|
+4.0% |
| 2 |
C
Captain D's
|
-1.0% |
| 3 |
L
Long John Silver's
|
+6.8% |
| 4 |
H
Hook & Reel Cajun Seafood & Bar
|
-0.3% |
| 5 |
C
Crafty Crab
|
-13.7% |
| 6 |
R
Red Crab
|
-4.1% |
| 7 |
T
The Juicy Crab
|
- |
| 8 | J JJ Fish & Chicken | -0.8% |
| 9 |
T
The Juicy Seafood
|
-5.0% |
| 10 | T The Boiling Crab | -3.7% |
Share of tracked category spend, indexed
Store footprint
Store map
476 tracked Long John Silver's locations across 29 US states.
Tracked stores by state
- Texas 90
- Kentucky 59
- Indiana 49
- Ohio 38
- Tennessee 23
- Pennsylvania 22
- Virginia 22
- West Virginia 22
- Michigan 18
- Missouri 18
- Kansas 16
- New Mexico 15
- Illinois 14
- Iowa 10
- California 8
- Oklahoma 8
- Nebraska 7
- Arkansas 6
- Florida 6
- Georgia 6
- South Carolina 5
- Arizona 4
- Louisiana 2
- Maryland 2
- New York 2
- Minnesota 1
- North Carolina 1
- Wisconsin 1
- Wyoming 1
Customer overlap
Who shops at Long John Silver's
Tracked chains Long John Silver's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
The Market at Manchester
100
F
Fire Rock Navajo Casino
76
C
CMR Quick Stop
71
O
On The Fly
61
J
Jackson Energy Cooperative
49
Jackson Energy Cooperative
49
I
Interstate Foodland Inc
45
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