Trends · data through July 2026

Food & Drink trends in Harrisonburg, VA

Iceflower tracks 228 stores from 179 food & drink chains in Harrisonburg, VA. Starbucks grew fastest over the last year, ahead of McDonald's and Domino's Pizza.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
179
Tracked stores
228
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Starbucks and McDonald's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Starbucks logo Starbucks ▲1 +2.9%
2 M McDonald's logo McDonald's - -1.7%
3 D Domino's Pizza logo Domino's Pizza - -6.4%
4 D Dairy Queen ▲1 -8.4%
5 B Burger King logo Burger King - -9.5%
6 A Auntie Anne's logo Auntie Anne's - -9.7%
7 W Wendy's logo Wendy's ▼1 -11.9%
8 S Subway logo Subway ▼1 -13.3%

Store footprint

Store map

228 tracked store locations in Harrisonburg, VA, colored by category.

Top tracked chains by store count

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