Trends · data through July 2026

Retail trends in London

Iceflower tracks 4,304 stores from 1,955 retail chains in London. Ralph Lauren grew fastest over the last year, ahead of Stradivarius and Build-A-Bear Workshop.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,955
Tracked stores
4,304
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Ralph Lauren and Stradivarius sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Ralph Lauren logo Ralph Lauren ▲5 +19.3%
2 S Stradivarius logo Stradivarius ▲7 +18.9%
3 B Build-A-Bear Workshop logo Build-A-Bear Workshop ▲3 +18.6%
4 C Choice ▲6 +18.4%
5 T Toolstation ▲6 +17.7%
6 U Uniqlo logo Uniqlo ▲5 +16.3%
7 D Disney Store logo Disney Store ▲6 +16.2%
8 M Monki logo Monki ▲4 +16.2%
9 C CeX ▲6 +15.8%
10 O OFFICE Shoes ▲6 +13.0%
11 B Builder Depot ▲7 +12.6%
12 C Cash Converters ▲4 +11.9%
13 T Timberland logo Timberland ▲7 +11.9%
14 F Footasylum ▲5 +10.9%
15 O Oxford Street ▲5 +9.6%

Store footprint

Store map

4,304 tracked store locations in London, colored by category.

Top tracked chains by store count

More trends

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