Chain · United Kingdom · data through September 2026

M Matalan logo Matalan

Iceflower tracks 227 Matalan stores across 12 of the UK's 12 regions and nations. It ranks #2 of 23 tracked UK family & value apparel chains by card spend. Its share of tracked category spend moved -1.2% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
227
Regions
12
Category
Family & Value Apparel
Category rank
#2

Growth

Matalan against its category

The biggest tracked UK family & value apparel chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Matalan's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 N Next logo Next -0.7%
2 M Matalan logo Matalan -1.2%
3 U Uniqlo logo Uniqlo +17.4%
4 P Peacocks logo Peacocks +7.9%
5 S Superdry logo Superdry -11.2%
6 T Tommy Hilfiger logo Tommy Hilfiger +14.8%
7 P PEP&CO logo PEP&CO -18.6%
8 G GUESS logo GUESS +6.2%
9 G George logo George -7.6%
10 R Revolution logo Revolution -46.6%

Share of tracked category spend, indexed

100 102.5 2024 Q4 2026 Q3

Store footprint

Store map

227 tracked Matalan locations across 12 of the UK's 12 regions and nations.

Tracked stores by region

  • North West 31
  • Scotland 24
  • South East 24
  • West Midlands 24
  • South West 21
  • Yorkshire and The Humber 21
  • East Midlands 17
  • East of England 17
  • London 17
  • Wales 13
  • North East 12
  • Northern Ireland 6

Customer overlap

Who shops at Matalan

Tracked chains Matalan customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

A ALDI logo ALDI 100
P Primark logo Primark 55
T Tesco logo Tesco 50
A Asda logo Asda 47
B B&M logo B&M 41
D Dunelm logo Dunelm 31
F Farmfoods logo Farmfoods 30
L Lidl logo Lidl 25

More trends

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