Chain · United Kingdom · data through July 2026

O Oliver Bonas logo Oliver Bonas

Iceflower tracks 86 Oliver Bonas stores across 12 of the UK's 12 regions and nations. It ranks #16 of 747 tracked UK clothing stores chains by card spend. Its share of tracked category spend moved +11.3% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
86
Regions
12
Category
Clothing Store
Category rank
#16

Growth

Oliver Bonas against its category

The biggest tracked UK clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Oliver Bonas's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 P Primark logo Primark -0.1%
2 N Next -1.9%
3 M Matalan -0.6%
4 Z Zara logo Zara -2.5%
5 R River Island logo River Island -4.0%
6 H H&M logo H&M -4.5%
7 N New Look logo New Look -26.7%
8 U Uniqlo logo Uniqlo -
9 P Peacocks +1.4%
10 F Flannels logo Flannels -3.0%
16 O Oliver Bonas logo Oliver Bonas +11.3%

Share of tracked category spend, indexed

100 131.6 2024 Q1 2025 Q4

Store footprint

Store map

86 tracked Oliver Bonas locations across 12 of the UK's 12 regions and nations.

Tracked stores by region

  • London 32
  • South East 18
  • East of England 7
  • North West 5
  • Scotland 5
  • Yorkshire and The Humber 5
  • South West 4
  • West Midlands 4
  • North East 2
  • Northern Ireland 2
  • East Midlands 1
  • Wales 1

Customer overlap

Who shops at Oliver Bonas

Tracked chains Oliver Bonas customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

T Trainline logo Trainline 77
S Space NK 62
O Ocado 60
J John Lewis 59
G GAIL's 49

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