Trends · data through September 2026

Retail & consumer trends in West Virginia

Iceflower tracks 12,117 stores from 7,367 retail and consumer chains in West Virginia. Sunoco grew fastest over the last year, ahead of Ace Hardware and Hampton Inn & Suites.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
7,367
Tracked stores
12,117
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Sunoco and Ace Hardware sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Sunoco logo Sunoco ▲4 +19.8%
2 A Ace Hardware logo Ace Hardware ▲13 +14.0%
3 H Hampton Inn & Suites logo Hampton Inn & Suites ▲11 +13.7%
4 F Five Guys logo Five Guys ▲13 +13.4%
5 A Ashley HomeStore logo Ashley HomeStore ▲12 +11.8%
6 O O'Reilly Auto Parts logo O'Reilly Auto Parts ▲9 +9.8%
7 G GoMart logo GoMart ▲1 +8.1%
8 H Hobby Lobby logo Hobby Lobby ▲1 +7.8%
9 B Buffalo Wild Wings logo Buffalo Wild Wings ▲6 +7.4%
10 G Giant Eagle logo Giant Eagle ▲10 +6.4%
11 S Smith Oil ▲7 +6.4%
12 E Enterprise Rent-A-Car logo Enterprise Rent-A-Car ▲5 +6.2%
13 A AutoZone logo AutoZone ▲8 +5.4%
14 F Food Lion logo Food Lion - +4.5%
15 B Buckle logo Buckle ▲7 +4.4%

Store footprint

Store map

12,117 tracked store locations in West Virginia, colored by category group.

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.