Growth
Little General against its category
The biggest tracked US gas stations & convenience stores by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Little General's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
Store footprint
Store map
61 tracked Little General locations across 3 US states.
Tracked stores by state
- West Virginia 37
- Tennessee 21
- Kentucky 3
Customer overlap
Who shops at Little General
Tracked chains Little General customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends