Growth
Buckle against its category
The biggest tracked US clothing stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Buckle's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Ross Dress for Less
|
+7.4% |
| 2 |
B
Burlington
|
+3.9% |
| 3 |
O
Old Navy
|
+0.7% |
| 4 |
A
American Eagle
|
-10.2% |
| 5 |
V
Victoria's Secret
|
+3.5% |
| 6 |
L
lululemon
|
+7.8% |
| 7 |
H
H&M
|
-7.1% |
| 8 |
Z
Zara
|
-1.1% |
| 9 |
M
Men's Wearhouse
|
-3.3% |
| 10 |
D
dd's DISCOUNTS
|
- |
| 13 |
B
Buckle
|
-5.3% |
Share of tracked category spend, indexed
Store footprint
Store map
242 tracked Buckle locations across 37 US states.
Tracked stores by state
- Texas 32
- Ohio 20
- Florida 17
- Indiana 14
- Illinois 13
- Washington 12
- Michigan 11
- Utah 11
- Colorado 8
- Idaho 8
- North Carolina 8
- Pennsylvania 8
- Arizona 6
- Georgia 6
- Tennessee 6
- Alabama 5
- Iowa 5
- Kentucky 5
- South Carolina 5
- California 4
- Nevada 4
- New York 4
- Virginia 4
- Wisconsin 4
- Kansas 3
- Oregon 3
- Arkansas 2
- Missouri 2
- Mississippi 2
- Oklahoma 2
- West Virginia 2
- Maryland 1
- Minnesota 1
- Nebraska 1
- New Jersey 1
- New Mexico 1
- Wyoming 1
Customer overlap
Who shops at Buckle
Tracked chains Buckle customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
A
Al's Sporting Goods
49
Al's Sporting Goods
49
S
Silver Silo Bakery & Espresso
41
B
Bee's Marketplace
38
Bee's Marketplace
38
L
L&W Supply
35
L&W Supply
35
G
Gallegos Meat Market
34
More trends