Trends · data through July 2026

Retail trends in San Diego-Chula Vista-Carlsbad, CA

Iceflower tracks 1,663 stores from 829 retail chains in San Diego-Chula Vista-Carlsbad, CA. Daiso grew fastest over the last year, ahead of Floor & Decor and Kahoots Feed and Pet.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
829
Tracked stores
1,663
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Daiso and Floor & Decor sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Daiso logo Daiso ▲10 +19.7%
2 F Floor & Decor logo Floor & Decor ▲10 +18.7%
3 K Kahoots Feed and Pet logo Kahoots Feed and Pet ▲4 +18.0%
4 H HomeGoods logo HomeGoods ▲2 +15.7%
5 H Hollister Co. logo Hollister Co. ▲6 +15.3%
6 W Windsor Fashions logo Windsor Fashions ▲6 +15.2%
7 N Nordstrom logo Nordstrom ▲2 +13.1%
8 D DICK'S Sporting Goods logo DICK'S Sporting Goods ▲2 +10.7%
9 J JCPenney logo JCPenney - +10.3%
10 G Goodwill logo Goodwill ▲1 +10.1%
11 R Road Runner Sports logo Road Runner Sports ▲4 +9.6%
12 P Play It Again Sports logo Play It Again Sports ▲3 +9.3%
13 A American Eagle logo American Eagle ▲9 +9.0%
14 J Journeys logo Journeys ▲9 +8.7%
15 O Office Depot logo Office Depot ▲4 +7.8%

Store footprint

Store map

1,663 tracked store locations in San Diego-Chula Vista-Carlsbad, CA, colored by category.

Top tracked chains by store count

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