Growth
Sunglass Hut against its category
The biggest tracked US bags & accessories by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Sunglass Hut's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Coach
|
+19.4% |
| 2 |
S
Sunglass Hut
|
-2.1% |
| 3 |
M
Michael Kors
|
-12.7% |
| 4 |
K
kate spade new york
|
-23.0% |
| 5 |
O
Oakley
|
-1.9% |
| 6 |
V
Vera Bradley
|
-9.7% |
| 7 |
B
Brighton
|
-36.0% |
| 8 |
T
Tumi
|
-7.9% |
| 9 |
R
Ray-Ban
|
+11.6% |
| 10 |
F
Fossil
|
-15.4% |
Share of tracked category spend, indexed
Store footprint
Store map
774 tracked Sunglass Hut locations across 45 US states, DC, and 1 territory.
Tracked stores by state
- California 114
- Florida 93
- Texas 73
- Virginia 30
- North Carolina 26
- Pennsylvania 26
- Georgia 25
- Colorado 24
- Arizona 23
- Illinois 23
- New York 23
- Ohio 22
- New Jersey 21
- Tennessee 19
- South Carolina 18
- Maryland 14
- Hawaii 13
- Indiana 13
- Washington 13
- Missouri 12
- Nevada 12
- Kentucky 11
- Utah 11
- Alabama 10
- Michigan 10
- Oregon 10
- Connecticut 9
- New Mexico 8
- Wisconsin 8
- Massachusetts 7
- Delaware 6
- Louisiana 6
- Idaho 5
- Maine 4
- Minnesota 4
- New Hampshire 4
- Oklahoma 4
- Iowa 3
- Mississippi 3
- Arkansas 2
- District of Columbia 2
- Kansas 2
- Nebraska 2
- Puerto Rico 2
- Rhode Island 2
- Alaska 1
- West Virginia 1
Customer overlap
Who shops at Sunglass Hut
Tracked chains Sunglass Hut customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends