Growth
Lids against its category
The biggest tracked US team & fan merchandise chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Lids's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
L
Lids
|
+1.0% |
| 2 |
R
Rally House
|
-0.5% |
| 3 |
P
Pro Image Sports
|
-3.5% |
| 4 |
A
Alumni Hall
|
+5.2% |
| 5 | J Just Sports | - |
| 6 |
T
The BFLO Store
|
+16.9% |
| 7 |
V
VolShop
|
-6.1% |
| 8 |
P
Packers Pro Shop
|
-12.3% |
| 9 | D Dallas Cowboys Pro Shop | - |
| 10 | S Sports Fever | -17.3% |
Share of tracked category spend, indexed
Store footprint
Store map
763 tracked Lids locations across 48 US states and 1 territory.
Tracked stores by state
- California 104
- Texas 72
- Florida 58
- New York 33
- Pennsylvania 30
- Illinois 26
- Ohio 25
- Virginia 24
- North Carolina 22
- Georgia 21
- Maryland 21
- Michigan 21
- New Jersey 21
- Nevada 19
- Indiana 17
- Arizona 15
- Colorado 15
- Massachusetts 15
- Missouri 15
- Tennessee 15
- Washington 15
- Connecticut 12
- Louisiana 12
- Minnesota 11
- South Carolina 11
- Wisconsin 9
- Hawaii 8
- Kentucky 8
- Utah 8
- Mississippi 7
- Oklahoma 7
- Alabama 6
- Arkansas 6
- New Hampshire 6
- Iowa 5
- New Mexico 5
- Oregon 5
- West Virginia 5
- Delaware 4
- Kansas 4
- Nebraska 4
- Maine 3
- Alaska 2
- Montana 2
- North Dakota 2
- Puerto Rico 2
- Rhode Island 2
- South Dakota 2
- Idaho 1
Customer overlap
Who shops at Lids
Tracked chains Lids customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends