Growth
Old Navy against its category
The biggest tracked US family & value apparel chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Old Navy's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
O
Old Navy
|
-2.0% |
| 2 |
R
Rainbow Shops
|
+2.3% |
| 3 |
U
Uniqlo
|
- |
| 4 |
L
Levi's
|
-3.2% |
| 5 |
G
Gap
|
+11.6% |
| 6 |
S
Shoe Dept.
|
-6.6% |
| 7 |
C
Cato Fashions
|
-0.2% |
| 8 |
C
Citi Trends
|
+1.1% |
| 9 |
K
K&G Fashion Superstore
|
+1.1% |
| 10 |
T
Tommy Hilfiger
|
-5.0% |
Share of tracked category spend, indexed
Store footprint
Store map
1,604 tracked Old Navy locations across 49 US states and DC.
Tracked stores by state
- California 162
- Texas 155
- New York 115
- Florida 100
- Pennsylvania 72
- Illinois 70
- New Jersey 56
- Georgia 53
- Ohio 48
- North Carolina 46
- Virginia 44
- Michigan 43
- Tennessee 37
- Indiana 36
- Massachusetts 36
- Arizona 35
- Colorado 34
- Maryland 33
- Missouri 32
- Washington 30
- Wisconsin 25
- Connecticut 24
- Alabama 21
- Minnesota 21
- South Carolina 21
- Utah 20
- Oregon 19
- Louisiana 18
- Oklahoma 18
- Iowa 17
- Kansas 16
- Kentucky 16
- New Hampshire 15
- Nevada 15
- Arkansas 13
- Idaho 11
- Mississippi 11
- Nebraska 8
- Maine 7
- New Mexico 7
- Alaska 6
- Hawaii 6
- Montana 6
- Rhode Island 6
- West Virginia 6
- Delaware 4
- District of Columbia 3
- North Dakota 3
- South Dakota 3
- Vermont 1
Customer overlap
Who shops at Old Navy
Tracked chains Old Navy customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends