Trends · data through July 2026

Retail & consumer trends in Trenton-Princeton, NJ

Iceflower tracks 1,292 stores from 1,012 retail and consumer chains in Trenton-Princeton, NJ. Dollar Tree grew fastest over the last year, ahead of The Home Depot and Five Below.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,012
Tracked stores
1,292
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar Tree and The Home Depot sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Dollar Tree logo Dollar Tree ▲4 +13.5%
2 T The Home Depot logo The Home Depot - +11.5%
3 F Five Below logo Five Below ▲2 +10.9%
4 A Advance Auto Parts logo Advance Auto Parts ▲2 +10.5%
5 B Bath & Body Works logo Bath & Body Works - +9.6%
6 J Jersey Mike's Subs logo Jersey Mike's Subs ▲2 +7.2%
7 Q QuickChek logo QuickChek ▲1 +4.5%
8 C Chipotle Mexican Grill logo Chipotle Mexican Grill - +3.7%
9 B Burlington logo Burlington ▲2 +3.6%
10 S ShopRite logo ShopRite - +3.2%
11 C Chick-fil-A logo Chick-fil-A ▲2 +2.3%
12 D Dairy Queen logo Dairy Queen - +1.5%
13 U United States Postal Service logo United States Postal Service - +0.7%
14 W Wawa logo Wawa - +0.6%
15 A AutoZone logo AutoZone - -0.4%

Store footprint

Store map

1,292 tracked store locations in Trenton-Princeton, NJ, colored by category group.

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