Growth
AAA against its category
The biggest tracked US insurance agencies chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks AAA's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
A
|
+8.4% |
| 2 |
B
|
+3.9% |
| 3 |
F
|
- |
| 4 |
F
|
-51.4% |
| 5 |
F
|
- |
| 6 | F Farmers Insurance - Fred Kesler | -11.6% |
| 7 |
S
|
- |
| 8 |
M
|
+17.9% |
| 9 | C Corporate Insurance Planners | +1.6% |
| 10 |
S
|
-1.0% |
Share of tracked category spend, indexed
Store footprint
Store map
83 tracked AAA locations across 23 US states.
Tracked stores by state
- California 19
- Pennsylvania 14
- Virginia 9
- North Carolina 5
- Florida 4
- New York 4
- Ohio 4
- Connecticut 3
- Maryland 3
- Michigan 3
- Georgia 2
- Oregon 2
- Colorado 1
- Delaware 1
- Hawaii 1
- Idaho 1
- Indiana 1
- Massachusetts 1
- Maine 1
- Missouri 1
- New Jersey 1
- Texas 1
- Utah 1
Customer overlap
Who shops at AAA
Tracked chains AAA customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends