Trends · data through September 2026

Food & Drink trends in Trenton-Princeton, NJ

Iceflower tracks 854 stores from 701 food & drink chains in Trenton-Princeton, NJ. Auntie Anne's grew fastest over the last year, ahead of Starbucks and Moe's Southwest Grill.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
701
Tracked stores
854
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Auntie Anne's and Starbucks sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 A Auntie Anne's logo Auntie Anne's - +11.5%
2 S Starbucks logo Starbucks ▲1 +9.1%
3 M Moe's Southwest Grill logo Moe's Southwest Grill ▲1 +7.8%
4 P Playa Bowls logo Playa Bowls ▲1 +6.5%
5 I IHOP logo IHOP ▲1 +5.9%
6 F Five Guys logo Five Guys - +3.9%
7 R Rita's Italian Ice & Frozen Custard logo Rita's Italian Ice & Frozen Custard ▼1 +3.6%
8 M McDonald's logo McDonald's - +2.2%
9 C Chick-fil-A logo Chick-fil-A - +2.1%
10 B Burger King logo Burger King ▲1 +1.4%
11 G Guatepan Bakery logo Guatepan Bakery - +0.1%
12 C Chicken Holiday - -2.6%
13 W Wendy's logo Wendy's - -3.5%
14 S Subway logo Subway - -3.5%
15 D Dunkin' logo Dunkin' - -3.8%

Store footprint

Store map

854 tracked store locations in Trenton-Princeton, NJ, colored by category.

Top tracked chains by store count

More trends

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