Trends · data through July 2026

Retail trends in Richmond, VA

Iceflower tracks 836 stores from 389 retail chains in Richmond, VA. Claire's grew fastest over the last year, ahead of Rainbow Shops and T.J.Maxx.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
389
Tracked stores
836
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Claire's and Rainbow Shops sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Claire's logo Claire's - +18.5%
2 R Rainbow Shops logo Rainbow Shops ▲3 +17.0%
3 T T.J.Maxx logo T.J.Maxx ▲2 +16.8%
4 H Hobby Lobby logo Hobby Lobby ▲3 +16.5%
5 D Dollar Tree logo Dollar Tree ▲2 +13.4%
6 D Dollar General logo Dollar General ▲1 +13.0%
7 F Five Below logo Five Below ▲2 +12.6%
8 C CHKD Thrift Store logo CHKD Thrift Store - +12.0%
9 B Books-A-Million logo Books-A-Million ▲3 +10.1%
10 T Tobacco Hut ▲1 +9.2%
11 D DICK'S Sporting Goods logo DICK'S Sporting Goods - +8.8%
12 J JCPenney logo JCPenney ▲2 +8.8%
13 P Plato's Closet logo Plato's Closet ▲1 +8.4%
14 S Shoe Carnival logo Shoe Carnival ▲1 +7.9%
15 R Ross Dress for Less logo Ross Dress for Less ▲1 +7.1%

Store footprint

Store map

836 tracked store locations in Richmond, VA, colored by category.

Top tracked chains by store count

More trends

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