Growth
Red Wing against its category
The biggest tracked US shoe stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Red Wing's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
F
|
-3.8% |
| 2 |
D
|
-3.1% |
| 3 |
B
|
+17.3% |
| 4 |
J
|
+12.9% |
| 5 |
J
|
+0.6% |
| 6 |
F
|
-10.6% |
| 7 |
S
|
-9.7% |
| 8 |
H
|
+5.2% |
| 9 |
C
|
-0.0% |
| 10 |
D
|
+3.8% |
| 23 |
R
|
+0.4% |
Share of tracked category spend, indexed
Store footprint
Store map
35 tracked Red Wing locations across 16 US states.
Customer overlap
Who shops at Red Wing
Tracked chains Red Wing customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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