Trends · data through September 2026

Retail & consumer trends in Austin-Round Rock-San Marcos, TX

Iceflower tracks 14,840 stores from 9,570 retail and consumer chains in Austin-Round Rock-San Marcos, TX. Burlington grew fastest over the last year, ahead of Five Below and Texas Roadhouse.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
9,570
Tracked stores
14,840
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Burlington and Five Below sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Burlington logo Burlington ▲11 +19.9%
2 F Five Below logo Five Below ▲10 +19.1%
3 T Texas Roadhouse logo Texas Roadhouse ▲9 +18.2%
4 B Barnes & Noble logo Barnes & Noble ▲11 +17.7%
5 Q QuikTrip logo QuikTrip ▲1 +15.6%
6 E Exxon logo Exxon ▲10 +15.4%
7 H Hobby Lobby logo Hobby Lobby ▲9 +14.0%
8 L LongHorn Steakhouse logo LongHorn Steakhouse ▲8 +12.8%
9 L lululemon logo lululemon ▲5 +12.2%
10 E Extra Space Storage logo Extra Space Storage ▲4 +12.2%
11 V Valvoline Instant Oil Change logo Valvoline Instant Oil Change ▲13 +11.9%
12 P P. Terry's Burger Stand logo P. Terry's Burger Stand ▲6 +10.8%
13 D Dollar Tree logo Dollar Tree ▲5 +10.8%
14 G GameStop logo GameStop ▲11 +10.7%
15 P Poco Loco Supermercado ▲9 +10.6%

Store footprint

Store map

14,840 tracked store locations in Austin-Round Rock-San Marcos, TX, colored by category group.

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in restaurants and QSR? See consumer transaction data for restaurants and QSR →