Trends · data through September 2026

Leisure & Travel trends in Austin-Round Rock-San Marcos, TX

Iceflower tracks 808 stores from 671 leisure & travel chains in Austin-Round Rock-San Marcos, TX. GameStop grew fastest over the last year, ahead of Best Western and Fairfield Inn & Suites.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
671
Tracked stores
808
Consumer panel
130M+

Growth ranking

Fastest-growing tracked leisure & travel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. GameStop and Best Western sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 G GameStop logo GameStop - +17.0%
2 B Best Western logo Best Western ▲1 +16.2%
3 F Fairfield Inn & Suites logo Fairfield Inn & Suites ▲4 +14.9%
4 H Holiday Inn Express & Suites logo Holiday Inn Express & Suites ▲1 +8.6%
5 A Aloft logo Aloft ▲3 +6.7%
6 S SpringHill Suites logo SpringHill Suites ▲1 +6.2%
7 H Hilton Garden Inn logo Hilton Garden Inn ▲2 +4.2%
8 C Cinemark logo Cinemark - +3.1%
9 L La Quinta Inn & Suites logo La Quinta Inn & Suites - -0.2%
10 M Motel 6 logo Motel 6 - -5.6%
11 H Homewood Suites by Hilton logo Homewood Suites by Hilton ▲1 -6.1%
12 H Hampton Inn & Suites logo Hampton Inn & Suites - -11.7%
13 C Choice Hotels logo Choice Hotels ▼2 -13.5%
14 H Hyatt Place logo Hyatt Place ▼2 -17.3%
15 W WoodSpring Suites logo WoodSpring Suites ▼1 -20.6%

Store footprint

Store map

808 tracked store locations in Austin-Round Rock-San Marcos, TX, colored by category.

Top tracked chains by store count

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