Trends · data through July 2026

Retail & consumer trends in Waco, TX

Iceflower tracks 878 stores from 566 retail and consumer chains in Waco, TX. Chick-fil-A grew fastest over the last year, ahead of Domino's Pizza and Taco Bell.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
566
Tracked stores
878
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Chick-fil-A and Domino's Pizza sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Chick-fil-A logo Chick-fil-A - +15.5%
2 D Domino's Pizza logo Domino's Pizza ▲1 +13.2%
3 T Taco Bell logo Taco Bell ▲3 +10.5%
4 F Family Dollar logo Family Dollar ▲2 +10.4%
5 D Dollar General logo Dollar General - +9.3%
6 O O'Reilly Auto Parts logo O'Reilly Auto Parts ▲1 +8.4%
7 P Pizza Hut logo Pizza Hut ▲2 +6.2%
8 A AutoZone logo AutoZone ▲1 +5.8%
9 C Chevron logo Chevron - +5.6%
10 7 7-Eleven logo 7-Eleven ▲1 +5.4%
11 D Dutch Bros Coffee logo Dutch Bros Coffee ▲1 +4.5%
12 B Bush's Chicken logo Bush's Chicken ▲1 +3.3%
13 D Dairy Queen logo Dairy Queen - +2.4%
14 P Panda Express logo Panda Express ▼1 +2.2%
15 C CVS Pharmacy logo CVS Pharmacy - +2.1%

Store footprint

Store map

878 tracked store locations in Waco, TX, colored by category group.

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.