Trends · data through September 2026

Food & Drink trends in Springfield, MA

Iceflower tracks 776 stores from 583 food & drink chains in Springfield, MA. Hot Table grew fastest over the last year, ahead of Applebee's Grill + Bar and Dunkin'.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
583
Tracked stores
776
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Hot Table and Applebee's Grill + Bar sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 H Hot Table ▲2 +10.6%
2 A Applebee's Grill + Bar logo Applebee's Grill + Bar ▲2 +5.6%
3 D Dunkin' logo Dunkin' - +5.4%
4 M McDonald's logo McDonald's - +2.4%
5 F Five Guys logo Five Guys ▼1 +2.3%
6 S Subway logo Subway ▲1 +0.7%
7 C Chipotle Mexican Grill logo Chipotle Mexican Grill ▲2 -1.7%
8 B Burger King logo Burger King - -2.4%
9 F Friendly's logo Friendly's ▲1 -2.8%
10 S Starbucks logo Starbucks - -3.7%
11 C China House - -5.3%
12 I IHOP logo IHOP - -7.2%
13 9 99 Restaurants logo 99 Restaurants ▼1 -7.4%
14 T Taco Bell logo Taco Bell - -8.6%
15 C China Star - -10.1%

Store footprint

Store map

776 tracked store locations in Springfield, MA, colored by category.

Top tracked chains by store count

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