Growth
Taste of India against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Taste of India's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
24 tracked Taste of India locations across 14 US states.
Tracked stores by state
- Florida 4
- Indiana 3
- Virginia 3
- Washington 3
- Georgia 2
- Iowa 1
- Kentucky 1
- Michigan 1
- North Carolina 1
- Oregon 1
- Pennsylvania 1
- South Carolina 1
- Utah 1
- Wisconsin 1
Customer overlap
Who shops at Taste of India
Tracked chains Taste of India customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
B
Bloomingfoods Market & Cafe
100
M
Middlebury Natural Foods Co-Op
84
U
Upstairs Pub
60
R
Rocket Fuels
50
P
Popp Law Office
42
S
Skagit Valley Food Co-op
35
H
Hill AFB Commissary
34
Hill AFB Commissary
34
H
Hy-Vee Car Wash
29
Hy-Vee Car Wash
29
C
Corporate Plaza
29
M
Mode Marion
27
More trends