Trends · data through September 2026

Retail & consumer trends in Baltimore-Columbia-Towson, MD

Iceflower tracks 20,380 stores from 13,823 retail and consumer chains in Baltimore-Columbia-Towson, MD. Marathon grew fastest over the last year, ahead of Burlington and Raising Cane's Chicken Fingers.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
13,823
Tracked stores
20,380
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Marathon and Burlington sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Marathon logo Marathon ▲9 +15.9%
2 B Burlington logo Burlington ▲9 +13.5%
3 R Raising Cane's Chicken Fingers logo Raising Cane's Chicken Fingers ▲5 +12.8%
4 W Wawa logo Wawa - +10.8%
5 G Goodwill logo Goodwill ▲4 +10.7%
6 B Burger King logo Burger King ▲4 +10.5%
7 V Valvoline Instant Oil Change logo Valvoline Instant Oil Change ▲4 +10.3%
8 M Mavis Discount Tire logo Mavis Discount Tire ▲10 +10.2%
9 P Pandora logo Pandora ▲5 +10.1%
10 R Royal Farms logo Royal Farms ▲1 +10.1%
11 T The UPS Store logo The UPS Store ▲10 +9.5%
12 E Extra Space Storage logo Extra Space Storage ▲8 +9.4%
13 B BJ's Gas logo BJ's Gas ▲4 +9.2%
14 D Dollar Tree logo Dollar Tree ▲4 +9.0%
15 R Ruth's Chris Steak House logo Ruth's Chris Steak House ▲9 +8.5%

Store footprint

Store map

20,380 tracked store locations in Baltimore-Columbia-Towson, MD, colored by category group.

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.