Trends · data through September 2026

Retail & consumer trends in Grand Rapids-Wyoming-Kentwood, MI

Iceflower tracks 9,001 stores from 6,478 retail and consumer chains in Grand Rapids-Wyoming-Kentwood, MI. Sierra grew fastest over the last year, ahead of Menards and Burger King.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
6,478
Tracked stores
9,001
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Sierra and Menards sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Sierra logo Sierra ▲14 +19.9%
2 M Menards logo Menards ▲2 +19.9%
3 B Burger King logo Burger King ▲11 +17.9%
4 D Dunham's Sports logo Dunham's Sports ▲15 +17.7%
5 H HopCat logo HopCat ▲2 +14.1%
6 E Enterprise Rent-A-Car logo Enterprise Rent-A-Car ▲5 +11.2%
7 G Gazelle Sports ▲1 +11.0%
8 J Jersey Mike's Subs logo Jersey Mike's Subs ▲4 +10.3%
9 C Circle K logo Circle K ▲4 +9.1%
10 O O'Reilly Auto Parts logo O'Reilly Auto Parts ▲4 +8.4%
11 E Exxon logo Exxon ▲1 +8.1%
12 B Barnes & Noble logo Barnes & Noble ▲4 +8.0%
13 S Subway logo Subway ▲9 +7.3%
14 S Shell logo Shell ▲3 +5.9%
15 W Wesco logo Wesco - +5.4%

Store footprint

Store map

9,001 tracked store locations in Grand Rapids-Wyoming-Kentwood, MI, colored by category group.

Top tracked chains by store count

More trends

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