Growth
Dunham's Sports against its category
The biggest tracked US sporting goods stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Dunham's Sports's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
DICK'S Sporting Goods
|
-0.6% |
| 2 |
A
Academy Sports + Outdoors
|
+2.9% |
| 3 |
N
Nike
|
-3.8% |
| 4 |
B
Bass Pro Shops
|
+14.0% |
| 5 |
S
Scheels
|
+1.6% |
| 6 |
S
Sportsman's Warehouse
|
-0.5% |
| 7 |
D
Dunham's Sports
|
-5.1% |
| 8 |
C
Cabela's
|
-15.1% |
| 9 |
R
Rally House
|
+19.2% |
| 10 |
P
PGA TOUR Superstore
|
+8.0% |
Share of tracked category spend, indexed
Store footprint
Store map
205 tracked Dunham's Sports locations across 22 US states.
Tracked stores by state
- Michigan 62
- Pennsylvania 31
- Ohio 26
- Indiana 16
- North Carolina 13
- Wisconsin 11
- Tennessee 7
- Alabama 5
- Kentucky 5
- West Virginia 5
- Georgia 4
- Illinois 4
- Virginia 3
- Iowa 2
- Kansas 2
- Nebraska 2
- Oklahoma 2
- Arkansas 1
- Maryland 1
- North Dakota 1
- New Mexico 1
- Wyoming 1
Customer overlap
Who shops at Dunham's Sports
Tracked chains Dunham's Sports customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Fort Payne Footworks and Outdoors
68
C
Columbus FAC
62
U
University Korner
59
More trends