Trends · data through July 2026

Car Dealers in the United States

Iceflower tracks 3,799 stores from 3,180 car dealers chains in the United States. Mazda grew fastest over the last year, ahead of Crossroads Ford and Hendrick Chevrolet.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
3,180
Tracked stores
3,799
Consumer panel
130M+

Growth ranking

Fastest-growing tracked car dealers chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Mazda and Crossroads Ford sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Mazda logo Mazda ▲4 +19.9%
2 C Crossroads Ford ▲4 +18.6%
3 H Hendrick Chevrolet ▲7 +18.2%
4 M Mossy Nissan - +16.4%
5 M Mercedes-Benz logo Mercedes-Benz - +13.1%
6 B BMW logo BMW - +11.6%
7 K Kia logo Kia ▲3 +10.0%
8 F Fox Toyota ▲4 +9.3%
9 H Honda logo Honda - +8.8%
10 H Hyundai logo Hyundai - +7.9%
11 F Fitzgerald Auto Mall logo Fitzgerald Auto Mall - +7.3%
12 M Mullinax Ford ▲3 +7.0%
13 F Ford - +6.6%
14 S Serra Chevrolet ▲3 +5.2%
15 A Audi logo Audi ▲1 +3.5%
  • CarMax
  • Toyota
  • Honda
  • Mercedes-Benz
  • Lexus
  • BMW
  • Hyundai
  • Other tracked chains

Store footprint

Store map

3,799 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • CarMax (44)
  • Toyota (36)
  • Honda (46)
  • Mercedes-Benz (26)
  • Lexus (23)
  • BMW (21)
  • Hyundai (24)
  • Other tracked chains

Top tracked chains by store count

  • 1 H Honda logo Honda 46
  • 2 C CarMax logo CarMax 44
  • 3 T Toyota 36
  • 4 F Ford 27
  • 5 M Mercedes-Benz logo Mercedes-Benz 26
  • 6 K Kia logo Kia 26
  • 7 H Hyundai logo Hyundai 24
  • 8 N Nissan logo Nissan 23
  • 9 L Lexus logo Lexus 23
  • 10 B BMW logo BMW 21
  • 11 S Subaru logo Subaru 21
  • 12 D DARCARS Honda 11
  • 13 A Audi logo Audi 11
  • 14 R Rush Truck Centers 11
  • 15 V Volkswagen 11
  • 16 C Chevrolet 10
  • 17 H Hendrick Honda 6
  • 18 M Mazda logo Mazda 6
  • 19 A AutoNation Toyota logo AutoNation Toyota 6
  • 20 C Crossroads Ford 5
  • 21 A Acura logo Acura 5
  • 22 M Mossy Nissan 5
  • 23 I INFINITI 5
  • 24 A AutoNation Honda Dulles 5
  • 25 S Serra Chevrolet 4
  • 26 O Ourisman Chrysler Dodge Jeep Ram 4
  • 27 F Fitzgerald Auto Mall logo Fitzgerald Auto Mall 4
  • 28 F Fred Beans Ford 4
  • 29 C Cavender Toyota logo Cavender Toyota 4
  • 30 P Piazza Honda 4
  • 31 S Serra Honda 3
  • 32 J Jim Hudson Lexus 3
  • 33 G Germain Honda 3
  • 34 S Sheehy Nissan 3
  • 35 F Fox Toyota 3
  • 36 A AutoNation Ford Westlake 3
  • 37 H Hudson Nissan 3
  • 38 P Park Place Motorcars 3
  • 39 D Don Franklin Used 3
  • 40 F Ferman Chevrolet 3
  • 41 K Ken Ganley Kia 3
  • 42 H Hendrick Chevrolet 3
  • 43 1 #1 Cochran Nissan 3
  • 44 M Mullinax Ford 3
  • 45 C Coggin Honda 3
  • 46 S Serpentini Chevrolet 3
  • 47 D Doug Smith Kia 2
  • 48 C Cavalier Ford 2
  • 49 L Leith Honda 2
  • 50 F Findlay Honda 2

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