Trends · data through July 2026

Car Dealers in California

Iceflower tracks 185 stores from 159 car dealers chains in California. Mossy Nissan grew fastest over the last year, ahead of Toyota and Volkswagen.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
159
Tracked stores
185
Consumer panel
130M+

Growth ranking

Fastest-growing tracked car dealers chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Mossy Nissan and Toyota sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Mossy Nissan - +15.8%
2 T Toyota - +10.9%
3 V Volkswagen - +7.6%
4 F Ford - +1.3%
5 H Honda logo Honda - -16.4%
  • Toyota
  • CarMax
  • Mossy Nissan
  • Kearny Mesa Toyota
  • Mercedes-Benz
  • Toyota Auto Dock
  • Volkswagen
  • Other tracked chains

Store footprint

Store map

185 tracked store locations in California. The 7 largest tracked chains are highlighted.

  • Toyota (7)
  • CarMax (2)
  • Mossy Nissan (5)
  • Kearny Mesa Toyota (1)
  • Mercedes-Benz (1)
  • Toyota Auto Dock (1)
  • Volkswagen (3)
  • Other tracked chains

Top tracked chains by store count

  • 1 T Toyota 7
  • 2 M Mossy Nissan 5
  • 3 V Volkswagen 3
  • 4 F Ford 3
  • 5 H Honda logo Honda 3
  • 6 F FIRST CLASS AUTO GROUP 2
  • 7 H Hyundai logo Hyundai 2
  • 8 N Nissan logo Nissan 2
  • 9 B BMW logo BMW 2
  • 10 N Norm Reeves Honda Superstore 2
  • 11 K Kia logo Kia 2
  • 12 T Toyota of San Bernardino logo Toyota of San Bernardino 2
  • 13 L Lexus logo Lexus 2
  • 14 C CarMax logo CarMax 2
  • 15 K Ken Grody Ford 2
  • 16 K Kearny Mesa Chevrolet 1
  • 17 D Diamond Chevrolet of San Bernardino 1
  • 18 R Riverside Nissan 1
  • 19 P Puente Hills Nissan 1
  • 20 P Puente Hills Ford 1
  • 21 C Cerritos Acura 1
  • 22 C Culver City 1
  • 23 B Beverly Hills BMW 1
  • 24 M Manteca Ford 1
  • 25 M MINI of Ontario 1
  • 26 S Subaru logo Subaru 1
  • 27 F Fresno Acura 1
  • 28 E Escondido Auto Park 1
  • 29 P Palm Springs Kia logo Palm Springs Kia 1
  • 30 V Vehicle Store 1
  • 31 D Destination Motors 1
  • 32 W Woodland Ford logo Woodland Ford 1
  • 33 P Palmdale Kia 1
  • 34 S Stockton Honda 1
  • 35 F Freeway Honda 1
  • 36 N Noah's Tires Shop 1
  • 37 N Newport Lexus 1
  • 38 V Ventura Toyota 1
  • 39 M Modesto Toyota 1
  • 40 E Elk Grove Toyota 1
  • 41 F Fairview Ford 1
  • 42 B Ball Acura 1
  • 43 P Puente Hills Toyota 1
  • 44 L Long Beach Honda 1
  • 45 B Bakersfield Truck Center 1
  • 46 M Mission Viejo Kia 1
  • 47 S Spreen Honda Corona 1
  • 48 T Tim Moran Ford Hemet 1
  • 49 P Perris Valley Kia 1
  • 50 V Valley Kia 1

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