Trends · data through July 2026

Retail & consumer trends in St. Louis, MO-IL

Iceflower tracks 7,360 stores from 3,265 retail and consumer chains in St. Louis, MO-IL. Marshalls grew fastest over the last year, ahead of Little Caesars and Dollar Tree.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
3,265
Tracked stores
7,360
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Marshalls and Little Caesars sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Marshalls logo Marshalls ▲5 +18.0%
2 L Little Caesars logo Little Caesars ▲8 +16.5%
3 D Dollar Tree logo Dollar Tree ▲3 +15.4%
4 P Pet Supplies Plus logo Pet Supplies Plus ▲9 +15.1%
5 H Hobby Lobby logo Hobby Lobby ▲9 +13.5%
6 H Hibbett Sports logo Hibbett Sports ▲11 +13.1%
7 H Hotshots Sports Bar and Grill ▲5 +13.0%
8 R Ross Dress for Less logo Ross Dress for Less ▲4 +12.8%
9 D Dirt Cheap ▲12 +12.5%
10 T Tractor Supply Co. logo Tractor Supply Co. ▲12 +12.4%
11 O Office Depot logo Office Depot ▲10 +12.3%
12 V Value Village logo Value Village ▲9 +12.2%
13 G Goodwill logo Goodwill ▲7 +11.9%
14 R Red Lobster logo Red Lobster ▲7 +11.5%
15 S Shake Shack logo Shake Shack ▲8 +11.5%

Store footprint

Store map

7,360 tracked store locations in St. Louis, MO-IL, colored by category group.

Top tracked chains by store count

More trends

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