Growth
Ollie's Bargain Outlet against its category
The biggest tracked US discount stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Ollie's Bargain Outlet's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dollar General
|
+5.1% |
| 2 |
D
Dollar Tree
|
+8.8% |
| 3 |
F
Family Dollar
|
-3.5% |
| 4 |
F
Five Below
|
+12.3% |
| 5 |
O
Ollie's Bargain Outlet
|
+9.4% |
| 6 |
G
Gabe's
|
-15.8% |
| 7 |
B
Big Lots
|
-77.5% |
| 8 |
B
Bi-Mart Membership Discount Stores
|
-12.8% |
| 9 | O Ocean State Job Lot | +10.8% |
| 10 |
R
Roses Discount Store
|
+4.9% |
Share of tracked category spend, indexed
Store footprint
Store map
523 tracked Ollie's Bargain Outlet locations across 32 US states.
Tracked stores by state
- Pennsylvania 52
- Ohio 39
- Georgia 38
- Texas 36
- Florida 35
- North Carolina 35
- New York 29
- Virginia 26
- Michigan 25
- Tennessee 22
- Indiana 21
- Kentucky 20
- Alabama 19
- South Carolina 18
- Illinois 15
- Louisiana 13
- Maryland 13
- Oklahoma 10
- Mississippi 9
- Missouri 7
- New Jersey 7
- West Virginia 7
- Wisconsin 6
- Arkansas 4
- Connecticut 4
- Kansas 4
- Massachusetts 3
- Iowa 2
- Delaware 1
- Nebraska 1
- Rhode Island 1
- Vermont 1
Customer overlap
Who shops at Ollie's Bargain Outlet
Tracked chains Ollie's Bargain Outlet customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends