Trends · data through September 2026

Jewelry Stores in the United States

Iceflower tracks 9,465 stores from 6,050 jewelry store chains in the United States. Cartier grew fastest over the last year, ahead of Brilliant Earth and Long's Jewelers.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
6,050
Tracked stores
9,465
Consumer panel
130M+

Growth ranking

Fastest-growing tracked jewelry store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Cartier and Brilliant Earth sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Cartier logo Cartier - +19.2%
2 B Brilliant Earth logo Brilliant Earth ▲2 +17.6%
3 L Long's Jewelers ▲2 +13.9%
4 R Riddle's Jewelry - +13.9%
5 F Fink's Jewelers logo Fink's Jewelers ▲1 +13.0%
6 G Genesis Diamonds ▲1 +12.8%
7 D David Yurman logo David Yurman - +12.8%
8 M Malabar Gold and Diamonds logo Malabar Gold and Diamonds ▲9 +11.5%
9 T Tiffany & Company logo Tiffany & Company ▲7 +11.1%
10 N Northeastern Fine Jewelry ▲7 +10.8%
11 J Jensen Jewelers logo Jensen Jewelers ▲1 +10.2%
12 D Dick's Pawn Superstore logo Dick's Pawn Superstore ▲7 +9.9%
13 S Saslow's & Henebry's Diamond Jewelers ▲4 +9.8%
14 G Greenberg's Jewelers ▲8 +9.6%
15 T The Jewelry Center ▲8 +8.6%
  • Kay Jewelers
  • Jared
  • Zales
  • Tiffany & Co.
  • Cartier
  • James Avery Artisan Jewelry
  • Diamonds Direct
  • Other tracked chains

Store footprint

Store map

9,465 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • Kay Jewelers (928)
  • Jared (205)
  • Zales (432)
  • Tiffany & Co. (91)
  • Cartier (24)
  • James Avery Artisan Jewelry (154)
  • Diamonds Direct (31)
  • Other tracked chains

Top tracked chains by store count

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