Trends · data through September 2026

Airport Shops & Travel Retail in the United States

Iceflower tracks 341 stores from 24 airport shops & travel retail chains in the United States. Essentials grew fastest over the last year, ahead of Urban Market and Wings.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
24
Tracked stores
341
Consumer panel
130M+

Growth ranking

Fastest-growing tracked airport shops & travel retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Essentials and Urban Market sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 E Essentials ▲3 +17.4%
2 U Urban Market - +13.7%
3 W Wings - +11.4%
4 I InMotion logo InMotion ▲1 +4.7%
5 O On The Fly ▲1 +4.3%
6 S Stellar News - +3.1%
7 H Hudson News logo Hudson News - +0.5%
8 E Evolve by Hudson logo Evolve by Hudson ▲1 -0.3%
9 H Hudson logo Hudson ▼1 -2.9%
10 C CNN Newsstand - -5.4%
11 T Tech on the Go - -6.7%
12 G Good 2 Go logo Good 2 Go ▼1 -6.9%
13 B Brookstone - -8.0%
14 U Uptown - -9.0%
15 D Duty Free Americas logo Duty Free Americas ▼1 -9.7%
  • Hudson News
  • On The Fly
  • Hudson
  • InMotion
  • Good 2 Go
  • DFS
  • Evolve by Hudson
  • Other tracked chains

Store footprint

Store map

341 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • Hudson News (50)
  • On The Fly (8)
  • Hudson (38)
  • InMotion (73)
  • Good 2 Go (13)
  • DFS (6)
  • Evolve by Hudson (4)
  • Other tracked chains

Top tracked chains by store count

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