Trends · data through July 2026

Retail trends in Reno, NV

Iceflower tracks 198 stores from 125 retail chains in Reno, NV. Five Below grew fastest over the last year, ahead of Dollar Tree and Family Dollar.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
125
Tracked stores
198
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Five Below and Dollar Tree sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 F Five Below logo Five Below - +9.9%
2 D Dollar Tree logo Dollar Tree ▲1 +7.0%
3 F Family Dollar logo Family Dollar - +5.6%
4 D Dollar General logo Dollar General ▲1 +4.9%
5 H Harbor Freight Tools logo Harbor Freight Tools - +4.2%
6 M Marshalls logo Marshalls - +3.2%
7 P PetSmart logo PetSmart - +3.2%
8 R Ross Dress for Less logo Ross Dress for Less - +1.2%
9 O Old Navy logo Old Navy ▲1 -0.1%
10 K Kohl's logo Kohl's - -2.1%
11 L Lowe's Home Improvement logo Lowe's Home Improvement - -3.1%
12 T The Home Depot logo The Home Depot - -4.1%
13 B Best Buy logo Best Buy - -4.5%
14 W Walmart logo Walmart - -4.5%
15 P Petco logo Petco ▼1 -5.2%
  • Clothing Store
  • Department Store
  • Discount Store
  • Pet Store
  • Smoke Shop
  • Electronics Store
  • Home Improvement Center
  • Other categories

Store footprint

Store map

198 tracked store locations in Reno, NV, colored by category.

  • Clothing Store (33)
  • Department Store (24)
  • Discount Store (24)
  • Pet Store (15)
  • Smoke Shop (12)
  • Electronics Store (10)
  • Home Improvement Center (9)
  • Other categories

Top tracked chains by store count

More trends

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