Trends · data through September 2026

Food & Drink trends in Wichita Falls, TX

Iceflower tracks 267 stores from 202 food & drink chains in Wichita Falls, TX. Whataburger grew fastest over the last year, ahead of Chick-fil-A and Pizza Hut.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
202
Tracked stores
267
Consumer panel
130M+

Growth ranking

Fastest-growing tracked food & drink chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Whataburger and Chick-fil-A sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 W Whataburger logo Whataburger - +5.2%
2 C Chick-fil-A logo Chick-fil-A - +4.0%
3 P Pizza Hut logo Pizza Hut ▲1 +3.8%
4 M McDonald's logo McDonald's - +2.9%
5 S Starbucks logo Starbucks ▲1 -1.6%
6 S Sonic Drive-In logo Sonic Drive-In - -6.9%
7 T Taco Bell logo Taco Bell - -7.3%
8 G Golden Chick logo Golden Chick - -8.7%
9 D Dairy Queen logo Dairy Queen - -11.9%
10 L Little Caesars logo Little Caesars - -12.8%
11 S Subway logo Subway ▼1 -13.4%
12 D Domino's Pizza logo Domino's Pizza ▼1 -25.5%
  • Burger Chains
  • Casual Dining
  • Mexican Restaurants & Taquerias
  • Bars, Pubs & Breweries
  • Pizza Chains
  • Bakeries, Donuts & Desserts
  • Sandwich & Sub Shops
  • Other categories

Store footprint

Store map

267 tracked store locations in Wichita Falls, TX, colored by category.

  • Burger Chains (39)
  • Casual Dining (28)
  • Mexican Restaurants & Taquerias (21)
  • Bars, Pubs & Breweries (21)
  • Pizza Chains (16)
  • Bakeries, Donuts & Desserts (16)
  • Sandwich & Sub Shops (16)
  • Other categories

Top tracked chains by store count

More trends

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