Trends · data through September 2026

Insurance trends in the United States

Iceflower tracks 2,651 stores from 1,243 insurance chains in the United States. A-MAX Auto Insurance grew fastest over the last year, ahead of Martin's Point Health Care and Amtex Insurance.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains: 1,243
Tracked stores: 2,651
Consumer panel: 130M+

Growth ranking

Fastest-growing tracked insurance chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. A-MAX Auto Insurance and Martin's Point Health Care sit in the high-growth half.

# Chain YoY growth

Rank	Chain	Rank movement	YoY growth
1	A A-MAX Auto Insurance	▲5	+17.0%
2	M Martin's Point Health Care	▲6	+15.5%
3	A Amtex Insurance	▲6	+14.8%
4	P Progressive Insurance	▲3	+12.3%
5	K Kaiser Permanente	-	+10.4%
6	S State Farm	▲6	+6.7%
7	P Premera Blue Cross	▲3	+5.4%
8	G Gallagher Insurance, Risk Management & Consulting	▲5	+0.6%
9	A A-Z Auto Insurance	▲7	-4.4%
10	A AAA	-	-4.9%
11	J John Yurconic Agency	▲4	-13.3%
12	F Fred Loya Insurance	-	-18.5%
13	C Cigna	▲1	-19.3%
14	F Farm Bureau Insurance	▲2	-20.8%
15	F Fiesta Auto Insurance & Tax Service	▲5	-21.1%

Insurance agencies
Auto Clubs & Roadside
Auto & Home Insurance
Health & Medicare Plans
Life Insurance & Final Expense
Business Insurance
Protection Plans & Home Warranties
Other categories

Store footprint

Store map

2,651 tracked store locations in the United States, colored by category.

Insurance agencies (1,158)
Auto Clubs & Roadside (573)
Auto & Home Insurance (474)
Health & Medicare Plans (385)
Life Insurance & Final Expense (49)
Business Insurance (9)
Protection Plans & Home Warranties (2)
Other categories

Top tracked chains by store count

1 A AAA 572
2 K Kaiser Permanente 305
3 F Farmers Insurance 54
4 N Nationwide Mutual Insurance Company 34
5 F Freeway Insurance 33
6 S State Farm 28
7 P Progressive Insurance 22
8 N New York Life Insurance 22
9 A A-MAX Auto Insurance 21
10 L Liberty Mutual 19
11 L Lemonade 16
12 F Florida Health Care Plans 14
13 A Amtex Insurance 13
14 F Farm Bureau Insurance 11
15 C Cigna 11
16 M MetLife 10
17 A Allstate 10
18 P Progressive 10
19 D Discount Car Insurance 10
20 L L.A. Insurance 9
21 B Blue Cross Blue Shield 9
22 L La Familia Auto Insurance and Tax Service 8
23 D Direct Auto Insurance 8
24 P Pronto Insurance 8
25 M Martin's Point Health Care 7
26 A American Family Insurance 7
27 N NC Farm Bureau Insurance 7
28 V Velox Insurance 6
29 G Gallagher Insurance, Risk Management & Consulting 6
30 F Fiesta Auto Insurance & Tax Service 6
31 T The Hartford 5
32 F Fred Loya Insurance 5
33 T Travelers 5
34 A Amtex Auto Insurance 5
35 N Nationwide Insurance 4
36 A Amco Auto Insurance 4
37 F Florida Blue 4
38 C Colonial Life 4
39 H Humana 3
40 A A-Z Auto Insurance 3
41 P Premera Blue Cross 3
42 I Insurance Navy Brokers 3
43 U USA Insurance Co 3
44 C Crawford & Company 3
45 P Patriot Insurance Agencies 3
46 F Farm Bureau Financial Services 3
47 J John Yurconic Agency 3
48 P Priority Health 3
49 A Acceptance Insurance 2
50 R Rural Mutual Insurance 2

More trends

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