Trends · data through September 2026

Insurance trends in Ohio

Iceflower tracks 90 stores from 62 insurance chains in Ohio. American Family Insurance grew fastest over the last year, ahead of AAA and Liberty Mutual.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
62
Tracked stores
90
Consumer panel
130M+

Growth ranking

Fastest-growing tracked insurance chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. American Family Insurance and AAA sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 A American Family Insurance logo American Family Insurance - -38.9%
2 A AAA logo AAA - -46.7%
3 L Liberty Mutual logo Liberty Mutual - -89.0%
  • Insurance agencies
  • Auto Clubs & Roadside
  • Auto & Home Insurance
  • Health & Medicare Plans
  • Life Insurance & Final Expense
  • Other categories

Store footprint

Store map

90 tracked store locations in Ohio, colored by category.

  • Insurance agencies (44)
  • Auto Clubs & Roadside (21)
  • Auto & Home Insurance (19)
  • Health & Medicare Plans (4)
  • Life Insurance & Final Expense (2)
  • Other categories

Top tracked chains by store count

  • 1 A AAA logo AAA 21
  • 2 P Progressive Insurance logo Progressive Insurance 4
  • 3 L Liberty Mutual logo Liberty Mutual 3
  • 4 A American Family Insurance logo American Family Insurance 3
  • 5 F Farmers Insurance logo Farmers Insurance 2
  • 6 W Winters Financial Network 1
  • 7 M Mitchell Brokerage Services 1
  • 8 H HealthMarkets Insurance - Shelby Parton 1
  • 9 O Ohio Insurance Center Agency 1
  • 10 C Charles Chapman 1
  • 11 J Jeff Jordan's State Champ Camp 1
  • 12 K Kimberly Fields 1
  • 13 M Montana Insurance 1
  • 14 H House of Insurance 1
  • 15 C CareSource logo CareSource 1
  • 16 M Melissa Stasko 1
  • 17 N NFP, an Aon company logo NFP, an Aon company 1
  • 18 M Medical Mutual of Ohio logo Medical Mutual of Ohio 1
  • 19 P Paramount - Ohio 1
  • 20 W Westfield Insurance logo Westfield Insurance 1
  • 21 J Jonathan Cain 1
  • 22 J Joni Stanton 1
  • 23 M Michael Saylor 1
  • 24 R Robert Carr Insurance Inc 1
  • 25 D Direct Auto Insurance logo Direct Auto Insurance 1
  • 26 S Shamrock Mutual 1
  • 27 F Farmers Insurance - Matt Mormile 1
  • 28 A Advantage Insurance Agency 1
  • 29 V Veterans Benefit Life 1
  • 30 A Allstate Insurance 1
  • 31 A AultCare logo AultCare 1
  • 32 H Hylant 1
  • 33 P PrimeTime Health Plan 1
  • 34 N Nationwide Mutual Insurance Company logo Nationwide Mutual Insurance Company 1
  • 35 R Root Insurance 1
  • 36 S SummaCare logo SummaCare 1
  • 37 P Progressive 1
  • 38 T The Cincinnati Insurance Company 1
  • 39 A Anthem Blue Cross Blue Shield logo Anthem Blue Cross Blue Shield 1
  • 40 E Encova Insurance logo Encova Insurance 1
  • 41 P Proctor Insurance 1
  • 42 C Central Insurance 1
  • 43 B Brown Brothers Insurance 1
  • 44 1 1st Choice Insurance Agency LLC 1
  • 45 B Brands Insurance 1
  • 46 F Fiesta Auto Insurance & Tax Service logo Fiesta Auto Insurance & Tax Service 1
  • 47 N North Royalton Office 1
  • 48 G Great American Insurance Group 1
  • 49 I Integrity Insurance Solutions 1
  • 50 C Celina Insurance Group logo Celina Insurance Group 1

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in insurance? See consumer transaction data for insurance →