Growth
Farm Bureau Insurance against its category
The biggest tracked US auto & home insurance chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Farm Bureau Insurance's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
L
Liberty Mutual
|
- |
| 2 |
F
Farm Bureau Insurance
|
-35.5% |
| 3 |
N
Nationwide Mutual Insurance Company
|
- |
| 4 |
M
Mercury Insurance
|
-1.7% |
| 5 |
K
Kentucky Farm Bureau
|
- |
| 6 |
I
Indiana Farm Bureau Insurance
|
- |
| 7 | R Root Insurance | - |
| 8 |
T
Travelers
|
- |
| 9 |
F
Farmers Insurance
|
- |
| 10 |
N
New York Central Mutual Fire
|
-34.5% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Farm Bureau Insurance locations across 7 US states.
Tracked stores by state
- Florida 2
- Michigan 2
- Mississippi 2
- South Carolina 2
- Arkansas 1
- Maryland 1
- Tennessee 1
Customer overlap
Who shops at Farm Bureau Insurance
Tracked chains Farm Bureau Insurance customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Middle Tennessee Electric
100
Middle Tennessee Electric
100
D
Duck River Electric Membership Corporation
91
Duck River Electric Membership Corporation
91
U
United Farm And Home Co-Op
80
C
Cumberland Electric Membership Corporation
73
Cumberland Electric Membership Corporation
73
U
United Communications
67
United Communications
67
W
Woodard's Market & Deli
55
E
Eagleville Grocery
54
F
Food Saver
52
L
Local Market & Cafe
38
G
Gas Boss
38
Gas Boss
38
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