Trends · data through July 2026

Retail & consumer trends in Morristown, TN

Iceflower tracks 349 stores from 240 retail and consumer chains in Morristown, TN. Pilot Flying J grew fastest over the last year, ahead of Dollar General and Walmart.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
240
Tracked stores
349
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Pilot Flying J and Dollar General sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 P Pilot Flying J logo Pilot Flying J ▲3 +18.1%
2 D Dollar General logo Dollar General ▲1 +17.8%
3 W Walmart logo Walmart - +12.4%
4 Z Zaxby's logo Zaxby's ▲1 +2.4%
5 W Weigel's logo Weigel's - +2.2%
6 W Walgreens logo Walgreens ▲1 +2.0%
7 K Krystal logo Krystal - +1.8%
8 T Taco Bell logo Taco Bell ▲1 -2.2%
9 F Food City logo Food City - -2.6%
10 B Bojangles' logo Bojangles' - -3.2%
11 G Great Clips logo Great Clips ▲1 -3.9%
12 B BP logo BP - -4.1%
13 D Domino's Pizza logo Domino's Pizza ▲1 -5.0%
14 A Arby's logo Arby's ▼1 -6.0%
15 P Pal's Sudden Service logo Pal's Sudden Service ▼1 -6.4%

Store footprint

Store map

349 tracked store locations in Morristown, TN, colored by category group.

Top tracked chains by store count

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