Trends · data through September 2026

Retail & consumer trends in Appleton, WI

Iceflower tracks 1,493 stores from 1,199 retail and consumer chains in Appleton, WI. Circle K grew fastest over the last year, ahead of Marathon and Kwik Trip.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
1,199
Tracked stores
1,493
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail and consumer chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Circle K and Marathon sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Circle K logo Circle K - +16.3%
2 M Marathon logo Marathon ▲2 +14.0%
3 K Kwik Trip logo Kwik Trip - +9.1%
4 D Domino's Pizza logo Domino's Pizza ▲3 +8.7%
5 M MotoMart Convenience Stores logo MotoMart Convenience Stores ▲1 +8.4%
6 D Dollar Tree logo Dollar Tree ▲2 +6.4%
7 W Walgreens logo Walgreens - +6.3%
8 P Panda Express logo Panda Express ▲1 +5.9%
9 M McDonald's logo McDonald's ▼1 +3.1%
10 P Piggly Wiggly logo Piggly Wiggly - +2.0%
11 A AutoZone logo AutoZone - -1.1%
12 D Dairy Queen logo Dairy Queen - -2.0%
13 S Starbucks logo Starbucks ▲1 -2.7%
14 J Jimmy John's logo Jimmy John's ▲1 -3.6%
15 B Burger King logo Burger King - -4.0%

Store footprint

Store map

1,493 tracked store locations in Appleton, WI, colored by category group.

Top tracked chains by store count

More trends

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