Growth
Fleet Farm against its category
The biggest tracked US department stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Fleet Farm's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
Store footprint
Store map
53 tracked Fleet Farm locations across 5 US states.
Tracked stores by state
- Wisconsin 25
- Minnesota 18
- Iowa 6
- North Dakota 2
- South Dakota 2
Customer overlap
Who shops at Fleet Farm
Tracked chains Fleet Farm customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H
Hy-Vee Distribution
20
Hy-Vee Distribution
20
T
Tropical Sno Ankeny
16
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