Growth
Piggly Wiggly against its category
The biggest tracked US supermarkets by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Piggly Wiggly's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
K
|
- |
| 2 |
P
|
-1.7% |
| 3 |
M
|
-1.2% |
| 4 |
F
|
-3.7% |
| 5 |
S
|
-4.9% |
| 6 |
H
|
+9.2% |
| 7 |
H
|
-4.3% |
| 8 |
G
|
-5.8% |
| 9 |
A
|
-4.0% |
| 10 |
F
|
-6.9% |
| 32 |
P
|
+2.3% |
Share of tracked category spend, indexed
Store footprint
Store map
491 tracked Piggly Wiggly locations across 18 US states.
Tracked stores by state
- Alabama 110
- Wisconsin 93
- Georgia 69
- North Carolina 53
- South Carolina 46
- Mississippi 39
- Tennessee 24
- Louisiana 19
- Florida 15
- West Virginia 5
- Arkansas 4
- Illinois 3
- Virginia 3
- Kentucky 2
- Ohio 2
- Texas 2
- New York 1
- Oklahoma 1
Customer overlap
Who shops at Piggly Wiggly
Tracked chains Piggly Wiggly customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends