Trends · data through September 2026

Mexican Restaurants & Taquerias in Virginia

Iceflower tracks 944 stores from 726 Mexican restaurants & taquerias in Virginia. Bartaco grew fastest over the last year, ahead of El Vaquero West and Los Panchos.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
726
Tracked stores
944
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican restaurants & taquerias

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Bartaco and El Vaquero West sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Bartaco logo Bartaco ▲3 +18.6%
2 E El Vaquero West ▲4 +14.5%
3 L Los Panchos - +10.5%
4 W Wong's Tacos ▲5 +10.2%
5 E El Gran Rodeo - +7.1%
6 E El Ranchero ▲1 +6.7%
7 E El Jaripeo ▲2 +5.7%
8 M Mi Jalisco Family Mexican Restaurant ▲2 +4.3%
9 P Plaza Azteca logo Plaza Azteca - +3.0%
10 3 3 Amigos Mexican Restaurant ▲1 +3.0%
11 M Mexico Restaurant - +1.1%
12 C Chicken Fiesta logo Chicken Fiesta - -0.5%
13 P Pancho Mexican Restaurant ▲3 -0.8%
14 E El Rodeo ▲1 -0.9%
15 L Los Toltecos logo Los Toltecos ▼1 -2.0%
  • Plaza Azteca
  • Las Palmas 3
  • 3 Amigos Mexican Restaurant
  • Guapo's
  • El Rodeo
  • Azteca Mexican
  • Chuy's
  • Other tracked chains

Store footprint

Store map

944 tracked store locations in Virginia. The 7 largest tracked chains are highlighted.

  • Plaza Azteca (18)
  • Las Palmas 3 (1)
  • 3 Amigos Mexican Restaurant (4)
  • Guapo's (6)
  • El Rodeo (7)
  • Azteca Mexican (4)
  • Chuy's (6)
  • Other tracked chains

Top tracked chains by store count

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