Growth
La Hacienda against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks La Hacienda's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
36 tracked La Hacienda locations across 17 US states.
Tracked stores by state
- Texas 7
- Georgia 5
- Florida 4
- New Jersey 3
- Delaware 2
- Kansas 2
- Tennessee 2
- Utah 2
- Alabama 1
- Arkansas 1
- Arizona 1
- Indiana 1
- Massachusetts 1
- North Carolina 1
- New Mexico 1
- South Carolina 1
- Virginia 1
Customer overlap
Who shops at La Hacienda
Tracked chains La Hacienda customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Peterson's Fresh Market
82
T
The District
81
The District
81
R
Riley Cafe
66
C
Commissary
53
Commissary
53
J
J&R Farms
51
D
Dover AFB Commissary
47
Dover AFB Commissary
47
More trends