Trends · data through July 2026

Beauty Salons in the United States

Iceflower tracks 3,228 stores from 2,658 beauty salons chains in the United States. Beauty Bar grew fastest over the last year, ahead of Hair Plus and Southern Roots.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
2,658
Tracked stores
3,228
Consumer panel
130M+

Growth ranking

Fastest-growing tracked beauty salons chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Beauty Bar and Hair Plus sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Beauty Bar ▲3 +19.6%
2 H Hair Plus ▲5 +16.7%
3 S Southern Roots ▲6 +15.1%
4 M Magic Brow ▲6 +14.1%
5 H House of Style ▲4 +12.2%
6 S Studio B - +10.4%
7 H Hair Zone Beauty Supply ▲1 +10.0%
8 B Beauty Island - +9.3%
9 T The Parlor ▲2 +7.6%
10 B Brow Spa ▲5 +6.3%
11 K KING KUTZ ▲1 +5.8%
12 A Andy Nails ▲3 +4.1%
13 B Beauty 4U logo Beauty 4U - +2.7%
14 B Beauty Zone ▲2 +1.9%
15 B Beauty and More ▲2 +0.8%
  • Circles Salon
  • Beauty 4U
  • Benefit Cosmetics BrowBar
  • Excalibur Hotel & Casino
  • Amazing Lash Studio
  • Beauty Island
  • Cedar City CBD
  • Other tracked chains

Store footprint

Store map

3,228 tracked store locations in the United States. The 7 largest tracked chains are highlighted.

  • Circles Salon (1)
  • Beauty 4U (17)
  • Benefit Cosmetics BrowBar (34)
  • Excalibur Hotel & Casino (1)
  • Amazing Lash Studio (39)
  • Beauty Island (11)
  • Cedar City CBD (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 A Amazing Lash Studio logo Amazing Lash Studio 39
  • 2 S Shubh Beauty 34
  • 3 B Benefit Cosmetics BrowBar logo Benefit Cosmetics BrowBar 34
  • 4 T Trendsetters 19
  • 5 T The Lash Lounge logo The Lash Lounge 19
  • 6 B Beauty 4U logo Beauty 4U 17
  • 7 H Hair Depot 12
  • 8 B Beauty Island 11
  • 9 T The Beauty Bar 11
  • 10 E Eyebrow Threading 10
  • 11 B Brow Art 23 logo Brow Art 23 9
  • 12 T The Parlor 9
  • 13 B Beauty Zone 9
  • 14 B Brow Threading 8
  • 15 P Perfect Eyebrows 8
  • 16 B Beauty and Beyond 7
  • 17 B Brow Spa 7
  • 18 B Beauty Bar 5
  • 19 B Beauty Point 5
  • 20 L Lux Beauty 5
  • 21 K Kally Threading 5
  • 22 M Magic Brow 5
  • 23 N Nail Garden 5
  • 24 H Hair Plus 5
  • 25 H Hello Gorgeous 5
  • 26 H Hollywood Beauty Salon 4
  • 27 A Andy Nails 4
  • 28 S Southern Roots 4
  • 29 H Hair Zone Beauty Supply 4
  • 30 H House of Style 4
  • 31 C Crystal Spa 4
  • 32 B Beauty Lounge 4
  • 33 H Hair Salon 4
  • 34 C Cosmo Beauty 4
  • 35 S Studio B 4
  • 36 B Bianchi's Salon & Spa logo Bianchi's Salon & Spa 3
  • 37 B Bella Salon & Spa 3
  • 38 S Simply Beauty 3
  • 39 T The Hair Gallery 3
  • 40 K KING KUTZ 3
  • 41 V Vegas Discount Nutrition 3
  • 42 B Beauty and More 3
  • 43 L Lavish Nail Bar 3
  • 44 E Escape Salon & Day Spa 3
  • 45 T The Hair Palace 3
  • 46 B Beauty Trendz 3
  • 47 O Ottalaus Salon 2
  • 48 U Unique Threading & Body Wax 2
  • 49 A Ann's Spa & Nails Lounge 2
  • 50 U ULTA logo ULTA 2

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