Growth
Hair by Jessica against its category
The biggest tracked US beauty salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hair by Jessica's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
E
European Wax Center
|
-5.7% |
| 2 |
E
Excalibur Hotel & Casino
|
-1.9% |
| 3 |
A
Amazing Lash Studio
|
-32.4% |
| 4 |
T
The Lash Lounge
|
+15.9% |
| 5 | H Hair Depot | - |
| 6 |
W
Waxing the City
|
-0.3% |
| 7 | T The Hair Palace | - |
| 8 | S Sugaring NYC | -10.3% |
| 9 |
B
Brazilian Wax by Andreia
|
-2.6% |
| 10 | C Canyon Ranch | +7.0% |
| 196 | H Hair by Jessica | -19.6% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Hair by Jessica locations across 9 US states.
Tracked stores by state
- North Carolina 2
- Arizona 1
- Florida 1
- Georgia 1
- Idaho 1
- Indiana 1
- Kentucky 1
- Maryland 1
- Washington 1
Customer overlap
Who shops at Hair by Jessica
Tracked chains Hair by Jessica customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
N
Norfolk International Airport
44
Norfolk International Airport
44
C
Cinema Cafe
34
Cinema Cafe
34
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